21 Best Things to Sell on Etsy to Make Money

Are you looking for all the best things to sell on Etsy?

Etsy is a real game-changer in this modern digitalized world. I am writing about what sells best on etsy, because I have just discovered how much money people are making selling on Etsy (Note: A LOT).

I am in the middle of setting up an Etsy store with my sister, so I am researching the best things to sell on Etsy to make money.

I thought I would share my knowledge of what sells on etsy with you, so you can do the same!

There are a lot of e-commerce sites out there and with more and more people shopping online each year, competition is undeniably getting higher.

This made me feel a bit doubtful whether you could make money selling items online.

However, recently, I stumbled upon a unique e-commerce site, Etsy, which promotes handcrafted arts and unique goods. I’m telling you, this is going to be a big moneymaker, if you want it to be.

So if you are wondering how to make money on etsy or what can i sell on etsy, this is the right place to be!

Here is a list of Etsy best sellers:

  1. Handmade Jewellery 
  2. Beads And Jewelry Supplies
  3. Party Decorations
  4. Digital Artwork And Printables 
  5. Vinyl Mugs and Socks
  6. Toys
  7. Kids’ Clothing
  8. Accessories
  9. Pet Supplies
  10. Vintage Items
  11. Supplies
  12. Arts And Collectibles
  13. Wedding Supplies 
  14. Personalised Clothing
  15. Home And Living 
  16. Stickers
  17. Organic Self Care Products 
  18. Paper Crafts
  19. Fabric and Sewing Supplies 
  20. Phone Cases
  21. Bags and purses

Dear Reader, some of the links in this article are affiliate links, so I may earn a commission if you click on them. At no extra cost to you!! I hope you find this information valuable. Thank you for reading!

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Related Posts On Selling on Etsy:

What Is Etsy?

Etsy is an e-commerce site focusing on handmade, vintage items and craft supplies. The items vary from jewelry, accessories, bags, clothing, home decor, furniture, and others.

Etsy has over 60 million items on its platform. 

Figuratively, it has 2 million sellers accommodating 39 million buyers. It houses a community of makers,owners of small businesses and shoppers.Play Video

There are over 1.6 million stores on Etsy and some of the top ones are making over 500 sales a day! Many people are making money on Etsy!

How Much Money Can You Make On Etsy?

 A lot of people want to know, can you make a living on Etsy? Or,can you make money on Etsy? Often they are faced with a cryptic answer that experts give, which always frustrates me :

‘Well, similar to any business, it depends on how much effort and time you put into it’

But I wanted to know, EXACTLY how much can you make on etsy? So I did some research.

 This is my answer to how much do people make on Etsy, because I don’t have time for cryptic time wasters:

This fashion designer, vintage clothes seller and reclaimed wood seller all make six figures.Running an Etsy shop is similar to starting your own small business.

You’ve got to plan very carefully, attract customers, and market your goods well. There will be failures, and times when people won’t buy, but that is normal.

What Does It Cost To Sell On Etsy?

To open an Etsy shop: FREE

Listing fee: $0.20 to list each item for 4 months

Transaction fee: Etsy charges 5% of the selling price as commission

Postage Fees: This is up to the postage or delivery provider you choose, you can just include postage cost on top of the price of the item, so the customer pays for it.

How Does Etsy Make Money?

Well they charge the listing fee and transaction fee which represents their commission for allowing you to showcase your products on their online platform.

Note- You won’t be charged a transaction fee if you don’t make a sale, just a listing fee.

How To Become An Etsy Seller?

You may be wondering, is it easy to sell on Etsy?To create your own Etsy shop, you’ll have to sign in and create your Etsy account.

This will become your profile on running the shop and browsing others’ shops. Customize your account by adding a clear profile picture and a snapshot of yourself or your logo to let the community know who you are.

Easy, right? 

Those are the first steps you need to accomplish to jumpstart your journey. Once you have opened your shop, you can manage it via the Sell on Etsy app.

Note- You don’t need to have any business license or any sort to be able to sell.

Now that you have created your profile and shop, what can you sell on etsy??

Things To Sell On Etsy

Whether you have a talent for arts and crafts or you are a creative noob (like me) you can sell and make money on Etsy. Etsy has a wide variety of items to choose from, but what are the best things to sell on Etsy to make money?

It makes sense to target the best selling items on etsy, because setting up an etsy shop will take time, you may as well make it worth it!

If you are asking, what should I sell on Etsy? Here is the answer: 

You can sell stickers, personalized items, notebooks, fashion accessories, knitting patterns, greeting cards, clip arts, and enamel pins, just to name a few.

I always used to think you needed to be super creative to sell on Etsy (it helps), but I am not very creative. Then I discovered people are making HUGE amounts of money on planners and printables and then I was interested. More on this later.

How To Find Best Selling Items On ETSY

There are three tools you can use to help you with selling on Etsy:

  1. Etsy Itself

You can go on etsy and input ‘ best selling items ‘ and voila ! all the best selling products will come up

2. eRank 

Get yourself on this super useful site called Etsy Rank. You get to see the most successful stores on Etsy and how many sales they make.

You can find the top selling items on etsy quite easily !Cool eh?

Downside – I need to be honest about this tool. You need to actually have an etsy store and connect it to get the data.

Here is today’s ranking which shows some of the best sellers on Etsy:

Best Things to Sell on Etsy to Make Money - top sellers

A quick browse indicates that planners , handmade jewellery and party accessories are doing really well!

And here is a list of etsy top sellers who made the most sales yesterday.

Best Things to Sell on Etsy to Make Money- most sales

It is interesting to see that selling SEEDS is now a big thing. But this could be due to the pandemic and the fact that everyone and their cat is bored and want to have indoor vegetables and plants 🙂

3. Sales Samurai 

If you haven’t set up your etsy store and you want to get useful insights into the most popular items on Etsy, the search volume and what your competitors price them, then Sales Samurai is for you.

I particularly like the fact that it allows you to see:

  •  the exact search volume and competition

  •  what exact competition is selling the product

  • what price and

  • how long it takes them to ship the product

  • what sells the most on Etsy

Here is an example: input ‘budget planner‘ in the search bar, and it shows me there is a lot of competition.

best things to sell on etsy

But then if I input the term ’ finance planner’ there is less competition and i can also see other Etsy sellers selling this product, the price they charge and how long it takes to ship it.

best things to sell on etsy

Having the right data can save you lots of time, and time = money !

Currently it’s priced at $9.99 per month,  but you can do all your research in one month and cancel it, if you need to.

Seems like a great way to do research and manage your costs.

21 Best Things To Sell On Etsy To Make Money:

The following are the best things to sell on Etsy to make money.

However, if you aren’t creative enough to make goods but you are interested in joining the Etsy community, you can source items to sell from its suppliers.

  1. Handmade Jewellery

One of the best things to sell on Etsy to make money is jewelry. The Etsy stores making the most money are selling jewelry. This includes handmade necklaces, accessories, bracelets, and earrings.

Personalized jewelry is popular nowadays because of its personal significance.

Giving someone handmade and customized jewelry is far better and more meaningful than a bog-standard one at a store.

During weddings, birthdays, or any special events, we always associate sweet memories with jewelry. With jewelry supplies, you can be creative and innovative and craft your own jewelry at home. It also doesn’t take up much space.

Here are some of the most popular types of jewelry being sold on Etsy.

  • Adjustable Rings

  • Crystal Jewellery

  • Bracelets

  • Silver Pendants

Jewellery is one of the Etsy top selling items.

Note: If you are looking for the most unique and creative ideas to sell on Etsy, engraved jewelry and other engraved products are a great idea!

Would like to know the best laser engraved products you can make and sell on Etsy? Check my article: How To Make Money With A Laser Engraver (+21 Product Engraving Ideas).

  1. Beads And Jewelry Supplies

This is one step easier than selling jewelry as you don’t have to spend hours making the item.

It seems people are trying to tap into their inner creative goddess nowadays and everyone and their cat wants to make their own personal jewelry.

That’s where you come in, you Etsy bead and jewellery supply seller! It is one of the best selling Etsy items.

  1. Party Decorations

People are willing to spend on special events, and that includes spending money on party decorations. This includes banners, cake toppers, party invitations, and unique party necessities and accessories.

Party decorations are one of the top-selling items on Etsy.

One of the top Etsy sellers sells party decorations for weddings. In fact, wedding decorations are among the most popular etsy items being searched right now.

  1. Digital Artwork And Printables

Providing digital products is ideal if you don’t want to mess around with shipping. Printables are essentially anything that can be printed.

This category includes digital or printed stickers, planners, customized notebooks and other stationery items, you name it!

I am extremely interested in selling planner printables because its one of the best-selling printables on Etsy.I use planners all the time AND the top seller on Etsy … is selling planner printables.  $$$

I also don’t want to waste time with shipping and shipping costs, so it seems ideal. It seems like one of those easy things to sell on etsy. Watch this space friends!

I think it’s one of the best things to sell on Etsy to make money, as it’s fuss-free and simple.


I took this epic printable course and now I have my own printables to sell wahooo!

I learned how to create printables, how to make them look appealing, how to market and sell them.The course instructor makes six-figures from her printables sales! O_O

The thing that I love about this printables course is, it has step by step video tutorials guiding you how to make and sell printables and it even has pre-made templates for you to customise and sell!

selling printables on etsy

Printables are one of the easiest things to sell on Etsy.

  1. Vinyl Mugs and Socks

Socks and mugs are still a thing!

Almost everyone has received a mug or sock as a birthday gift. I know because I’ve received loads. Having these as a present or for personal use is still popular because of its practicality.

Socks and mugs are still one of  those things that sell well on Etsy! 

As people become more distant due to technology, personalised gifts become more valuable. So, this is my excuse not to throw my favourite teddy bear ‘Patrick’ away…

  1. Toys

Kids love toys and handmade wooden toys are popular for babies, while slime and playdoh also sell well.

Other top selling items include personalised baby items, silicon teethers, pacifiers with their names on it and baby accessories like headbands and socks.

Toys are one of the top things to sell on Etsy.

  1. Kids’ Clothing

Knitted clothing has also made a comeback and is one of those easy things to make and sell on Etsy.

So, get grandma on the phone ASAP!

People seem to be buying this due to its soft texture and comfort but also, it’s quite trendy. Another one of the best things to sell on Etsy to make money.

Who would have known grandma had stuff to sell on Etsy too eh!

  1. Accessories

Hair Accessories, scarfs, wallets, coin purses, and leather goods are extremely popular on Etsy. Some headbands and accessories are even being used by toddlers and babies.

Scarves and hats do really well too! They are one of those popular Etsy items.

  1. Pet Supplies

Pet owners are crazy about their pets.

I know this because my family cat has effectively replaced my role as favorite daughter. If my mum had to choose between her fat cat, Suki and me, there is absolutely no doubt that the cat would win  -_-

Life Update – I now have my own fat cat Sandy, and I spend all my spare money on this cute little lump!

Pet owners like to buy cute, but ridiculous things for their beloved pets. Collars, leashes, name tags, toys, and other pet items are all top selling etsy items. My cat loves cat grass too and it helps her with indigestion.  Pet stuff is one of the best things to sell on Etsy to make money.

10 .Vintage Items

One man’s trash is another man’s treasure!

Anything vintage makes people feel special, so vintage clothing, shoes, toys, accessories, and small items like buttons and jewelry do very well.

I recently discovered some stamps and coins I was going to throw out were actually selling for quite a lot of money on Etsy, yahoo! 

Ironically, what sells well on etsy may be things you were thinking of throwing away!

11. Supplies

It appears that nowadays, everyone is trying to become a DIY expert and one of the top sellers on Etsy sells different types of fabric and wallpaper.

Yarn, fabric, wooden rings, rhinestones, sequins, beads, twine, patterns and stencils, and scrapbooking paper all seem to do well.

 If you are creative and can get access to materials, it’s one of the best things to sell on Etsy to make money.

12- Arts And Collectibles

If you want to buy art but you don’t have millions to spare, so you can’t go to those swanky art exhibitions, what do you do?

Buy art on Etsy! 

You can find some really cool art and collectibles on etsy which include Paintings, Drawings, and Illustrations. I want to buy some cool artwork of mountains in NZ, because I love hiking….. be right back!

Ps; If you are wondering what to sell on etsy to make money and you sell art involving mountains, please get in touch!

13 Wedding Supplies

One of the top sellers sells party decorations for weddings. In fact, wedding decorations are among the most popular searches on Etsy.

People are also willing to spend money as they see weddings as a special even worth forking money out on. 

The best selling items range from Bridesmaid gowns, Bachelorette shirts, handmade invitations, Jewelry items, and so much more.

Wedding supplies are one of the best items to sell on Etsy.

14- Personalised Clothing (Fashion)

Imagine you are doing a gender reveal or a birthday party and you want the guests to wear funky t-shirts with unique writing on it. Where do you buy this?

Etsy of course! 

SO MANY people go to etsy to buy personalized clothing as people are craving unique personal experiences nowadays.

Personalised clothes will always be one of the most popular things to sell on Etsy.

15- Home And Living 

Since many of us are stuck at home now everyone is a self declared interior designer !We might as well make our home beautiful if we are spending lots of time there.

You can sell wallpaper, furniture, paintings, wall art, frames, vases, and home knit blankets, you name it. 

Tip- Hygge interior is all the rage , so if you have some items in this theme you will do well and have one of the best selling products on Etsy 🙂

16- Stickers

As more and more people try to improve their mental health and try journaling, the demand for stickers has shot through the roof!

It is THE best thing to sell on Etsy, my friends. 

You can use stickers to decorate your journals, notebooks, postcards, greeting cards, and personalize them to your liking. Huge opportunity to make money on Etsy here.

17- Organic Self Care Products

After a long day at work, do you want to soak yourself in a hot bath with candles and lather lovely smelling oils and creams all over your body? (mind out the gutter please!)

Turns out millions of us want to do this and self care is becoming a top priority for many. 

However, as more people are aware of the impact we have on the environment, there is a growing demand for sustainable eco friendly self care products !

This is one of the top Etsy products on sale right now and is one of the most popular items on Etsy.

There is a lot of demand and not much supply. Time for you to step and meet this market demand with your eco friendly Etsy shop!

18 Paper Crafts

In line with the growing awareness of eco friendly products, many people are searching for plastic alternatives for straws, bags and any other plastic products.

Selling paper crafts which are an alternative to plastic which is a surefire way to make money on etsy

19  Fabric and Sewing Supplies 

My big sister  owns a sustainable  crafts online store and she is often on the lookout for good fabrics and sewing supplies. Where does she get them from?

Etsy of course! You can sell lace, different types of fabrics, zippers , embroidery, you name it! 

You don’t actually have to make the items, you could just source them from vintage shops, flea markets and warehouses and resell them at a profit.

So if you want to know how to make money on Etsy without making anything, this is your opportunity !

20. Phone Cases

Name one person in your life over 10 years old that doesn’t own a phone?

 Phones have become an integral part of our everyday lives. Protecting our smartphones saves us money in the long run, so many people buy phone cases.

The demand for phone cases has shot up on Etsy because customers want to customise this essential gadget to suit their style and needs.

Phone cases are one of the top selling products on Etsy right now.

21- Bags and Purses

This may sound a bit weird but luxury designer bags make me feel uncomfortable. However , if i know a handbag is supporting a local business and is handmade, then take my money !

Handmade  bags and purses on Etsy are all the rage now as more people want to set themselves apart and have their own unique identity.

They are one of the best selling things on Etsy.

Hopefully, this has given you some ideas on what to sell on Etsy and insight into what sells the best on Etsy.


How Do I Find Customers For My Etsy Store?

Ok, so you need to drive or direct traffic to your Etsy store, the same way a café needs to be set up where there is a lot of foot traffic. Here are some ways to get customers for your Etsy store:

Pinterest – Fantastic FREE tool to send potential customers to your Etsy store.

I learned how to get 10,000 visitors to my site in 3 months using this amazing Pinterest course! It is life changing and will transform your etsy store by bringing you thousands of visitors and sales.

Setting up your own website – Here is a free step by step guide on how to set up a website where you can write about your products and direct them to your Etsy store.

SEO This stands for Search Engine Optimisation. Essentially it is ensuring your Etsy store comes up when someone googles a keyword.

I currently get around 100,000 visitors to my site from Google using SEO. Some of the best tools to learn SEO are here and here. 

This one is more expensive but helped me get my traffic from 20k a month to 80k a month, in 4 months.

Social media – You can post on IG, FB, Twitter or any social media platform telling people about your products so they click on your Etsy store.

Email list- This is where people sign up to be emailed by you with new products or information. I have my own email list for this blog and every Friday I send my readers useful, free stuff to help them earn more money from home.

You can sign up for my email list if you want!

Attracting customers is all about having the right marketing techniques. You can collect all emails you’ll encounter and send them lists of your products.

You can also offer them discounts or coupons for any support they give to your shop like subscribing, leaving positive feedback, and more.

Here is a really useful bit of advice I read somewhere, and I think it’s true.

You don’t find customers. Let your customers find you. Make it easy for them to find you.

How Do I Successfully Sell On Etsy?

Apart from finding and selling the best things to sell on Etsy to make money, being successful on Etsy depends on a few things:

  • Selling items that are in high demand and priced well

  • Perfecting your Etsy SEO, so you rank high in search engines

  • Getting good customer experiences that leads to great reviews

  • Leverage the power of Pinterest and get traffic to your Etsy store 

Really good tips are to have a cheeky look at what other best-selling stores are selling, how are they selling it, what do their photographs and descriptions look like?

Then copy their best practices.

Things To Watch Out For On Etsy

  • Three-day cash out policy

Etsy, just like other platforms, has its disadvantages. You are free to choose whether to get paid daily, weekly or monthly.

However, it takes about three days for you to cash out the money or to forward it to your bank accounts. It’s not really ideal for someone who immediately needs to cash out earnings.

  • Fees 

There are fees charged to the sellers (mentioned above ).

This will reduce your earnings every month, so make sure you properly manage your balance and allocate some for Etsy’s charges.

How To Sell On Etsy For Beginners : Some Tips

I have compiled a list of essential selling tips for beginners who want to make money on Etsy.

1.Research the demand for your product first

 If you want to make money on Etsy, make sure there is a demand i.e. people are willing to pay for whatever you want to create and sell. Because if you don’t, then it’s just an expensive hobby.

Do your research.

You can research the demand using the keyword tools I mentioned above, Sales Samurai and Etsy Rank

 2. Be involved with the community

Once you have created your profile, try participating in the site’s forum and interact with other sellers.

You can ask them for advice and their experiences on the platform. This builds connection and strong rapport in the community that also promotes your shop.

3. Post-high-resolution photos

Once you have discovered the best things to sell on Etsy to make money, you need to take good pictures of the items. Upload photos with the highest quality to give off a professional and artistic vibe.

Good photos can also use different angles, lightings, and depths to show details of your items. Let your customers see the true beauty of your products.

4. Be responsive

Customers or potential buyers are more likely to purchase an item if the seller is responsive and accommodates them well.

Giving prompt responses to questions and feedback makes your customers happy. Happy customers give good feedback, which increases the ranking of your Etsy store.

Tip – Add a small little colourful note in your package saying ‘thank you’. It will go a long way!

Etsy Courses To Help You

Udemy has a range of amazing courses that are reasonably priced, you can check them out here.It also shows you how to find the best things to sell on Etsy to make money.

Udemy is one way to learn how to improve your SEO as an Etsy seller. Throughout the courses, you will gain a deeper level of understanding of launching and upgrading your shops.

No prior experience is required to learn on this platform. By subscribing to Udemy, you will be able to have access to countless lectures and be entitled to full lifetime access.

Two of my favorites are:

Learn How to Build A Successful Etsy Shop- An in-depth breakdown of how to build an Etsy shop and market your products successfully from A to Z.

Etsy Marketing and SEO Mastery- Etsy SEO & Marketing: Learn how to Master Etsy’s Handmade Marketplace and Increase your Etsy shop’s visibility and sales

There you have it!

I hope you now have a good grasp of how you can make money on Etsy and how to find the best things to sell on Etsy to make money.

Hopefully you are no longer wondering,what can I sell on Etsy to make money? 

Are you an existing Etsy shop owner? Are you planning to create your account? Let us know what you think in the comment section below!


6 thoughts on “21 Best Things to Sell on Etsy to Make Money”

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