How do food bloggers make money

How Do Food Bloggers Make Money: 21 Ways In 2023!

If you are a foodie and would like to find out how food bloggers make money from their blogs, you have come to the right place. 

There are a variety of ways to monetize your blog, from advertising and sponsorship deals to selling cookbooks and other merchandise. 

If you are new to the world of blogging, it is completely understandable if you’re feeling overwhelmed. 

This is especially so if you are thinking of making a substantial income from your blog

Some of your concerns may be:

  • Do you need to have a certain number of followers? 
  • What kind of sponsorships are available?
  •  How do you get started? 

In this post, we’ll outline some of the most common methods food bloggers use to monetize their content. 

I hope this information helps you start generating some income from your blog!

How Do Food Bloggers Make Money:

  1. Brands Sponsorships
  2. Affiliate Links
  3. Merchandise 
  4. Digital Products
  5. Display Advertising Via Ad Network
  6. Online Culinary Instructor
  7. Creating Videos


Some of the links on here are affiliate links and I may earn if you click on them, AT NO EXTRA cost to you. Hope you find the information here useful! Thanks.

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What Is Food Blogging?

Food blogging is a type of blog that focuses on food-related topics and it can be a fun and rewarding way to share your love of food with others. 

It can also be a great way to connect with other food lovers worldwide.

A food blogger typically writes about their food experiences, sharing recipes and tips with readers. Some food bloggers also take pictures of their food and post them on their blogs. 

Food blogging has become popular in recent years, as more people have started to share their love of food online through blogs and social media platforms. 

How Do Food Bloggers Make Money?

Food bloggers have become very popular in recent years, as they allow people to stay up to date on food trends and recipes. 

Food blogging can be a great way for people with a passion for food to turn their side hustle into a full-fledged career just like Pinch Of Yum, one of the highest-paid food bloggers. 

Whether you’re just starting out or have been blogging for years, there are many opportunities out there for those willing to put in the time.

While there’s no one-size-fits-all answer to how much food bloggers make, it is possible to earn a decent income from food blogging if it’s done correctly. 

How do food bloggers make money
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1. Brands Sponsorships

Many food bloggers make money through brand sponsorships which typically involve partnering with food brands, restaurants, or food companies to promote their products or services.

Food bloggers typically work with brands on promoting the partnership via sponsored blog posts, social media mentions, or other marketing efforts and in return the brand or company pays the bloggers for the published contents

Generally, such brand sponsorships help both the food blogger and the brand gain exposure and drive new traffic and engagement as proven by Ree Drummond through her partnership with Kraft Heinz.

2. Affiliate Links

As food bloggers have become more popular over the past few years, many food bloggers have begun to make money through affiliate marketing.

These affiliate links, which are typically included in posts or on the food blogger’s website posting or sidebar, direct users to products that the food blogger has promoted or reviewed.

When food bloggers include a link to a brand or product on their website or social media platforms, they may receive a commission for any purchases made by visitors through that link. 

This can be an extremely lucrative income source for food bloggers, who are often able to leverage their significant online audiences in order to generate revenue from affiliate links and here are some of the best affiliate programs for food bloggers.

How do food bloggers make money
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3. Merchandise

Food blogging has become a popular side hustle in recent years and many food bloggers have found success in selling merchandise.

There are a few different ways to go about this, but one popular option is to create food-themed merchandise such as aprons, mugs, or t-shirts and sell them through your blog or on a platform like Etsy

The key to selling merchandise is to find a niche market and then produce products that appeal to that market.

For example, if you are a food blogger who specializes in vegan recipes, you might sell vegan cookbooks or food-related items that are suitable for vegans. 

If you can identify a niche market and produce products that appeal to that market, you can make money through merchandise sales and turn it into a lucrative income stream.

4. Digital Products

One common way that food bloggers monetize their food blogs is by developing and selling ebooks that teach readers how to cook specific types of food or comprehensive guides on food photography.

These ebooks can be downloaded digitally by users who have a special link, allowing food bloggers to earn income without needing to fulfill actual orders. 

This is a great way to generate passive income, as once the ebook is created, it can be sold over and over again with minimal effort.

Other than food blogs, these digital products can be sold over Etsy and here is a quick guide on how to sell digital downloads successfully on Etsy.

5. Display Advertising Via Ad Network (Mediavine, Adthrive)

Food blogging has become a popular side hustle in recent years and many food bloggers make money through display advertising via ad networks. 

Ad networks allow food bloggers to place ads on their blogs, and they pay the food blogger based on the number of views or clicks that the ad receives. 

Display advertising is a great way for food bloggers to generate income, and it can be a profitable way to monetize a food blog through these display advertising companies.

However, food bloggers should keep in mind that they will need to have a significant amount of traffic to their blog and this can be achieved by implementing SEO for food bloggers.

How do food bloggers make money
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6. Online Culinary Instructor

One popular way that food bloggers make money is through online classes. 

These classes can be geared towards food enthusiasts of all levels, allowing food bloggers to reach a wide audience and generate income from multiple sources. 

In addition to the money they make directly from these classes, food bloggers also gain exposure and increase their recognition within their industry by teaching them. 

Many food bloggers turn to food blogging as a side hustle while they work full-time jobs in other fields. This allows them to gain experience as culinary instructors while making some extra income on the side. 

7. Creating Videos For YouTube, TikTok

Food blogging has become a popular side hustle in recent years, and food bloggers can make a significant income through video creation and posting them on YouTube or TikTok

By filming videos of themselves cooking or preparing food, food bloggers can reach a wide audience and generate income through advertising and sponsorships, like this food blogger India. 

Food videos are really popular among millennials and they watch these videos on Youtube for entertainment and to get inspiration on what to cook or eat.

Although creating food videos requires some initial investment of time and resources, it can be a highly lucrative endeavor for those with a passion for food and cooking.

Unique Ways That Food Bloggers Make Money

While we have explored some of the traditional ways that food bloggers make money, let’s think outside the box a little and take a look at some other ways that you can make money as a food blogger:

1. Provide freelance food styling services for photoshoots or cookbooks.

2. Offer to test out recipes for cookbooks or other food publications.

3. Team up with other food bloggers to pool your resources. This can include one person doing photography for all the bloggers in the team and another doing all the video editing.

4. Sell photographs that you take for your food blog or food styling ventures to stock photography websites such as Unsplash or Pixabay.

5. Offer unique home-cooked dining experiences to the public. You can sell exclusive tickets for your followers or subscribers to feast on your cooking!

6. Offer to make quick and healthy lunch boxes for independent pre-schools or nurseries.

7. Start a podcast to share your passion for food and interview other famous food bloggers! Your podcast can further attract ad revenue and sponsorships.

8. Set up a private meal prep business. You don’t have to cook in bulk! To make it more manageable, you can offer meal prep for the first 10 people who purchase your services.

9. Speak at food-related events. This is a double bonus as you can slowly build your reputation in the food blogging industry and then get paid for speaking once you have an established reputation. 

10. Cater for parties and functions and whenever you feel like you are ready, you can cater for events and weddings! 

11. If you are a food blogger who has specialized knowledge in nutrition, you can offer private coaching services to those who may need a little guidance on how to cook healthy meals at home and educate them on nutrition values as well.

12. Set up your own meal kit business. Now this may seem a little ambitious but you can set up your very own version of Hello Fresh on a smaller scale! Offer to buy and prep ingredients for specific meals and sell them online or at small business fairs to make it easier for people to cook a meal at home. 

13. Set up a Patreon account. This is essentially a crowdfunding platform that allows your followers or subscribers to pledge a certain amount to you every month. You can attract more pledges by providing your Patreon supporters with extra special cooking tips, newsletters, or unique recipes.

14. If you are a food blogger that creates your own special sauces, stock power, or other food products that can be kept for long periods of time, you can sell these products at farmers markets, food fairs, or small business fairs. 

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How do food bloggers make money
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What Do You Need To Start A Food Blog?

Food blogging is a great way to share your passion for food with the world and before you start sharing your recipes and food photos, here are some of the quick tips and tricks that will help you to start a food blog successfully

First, you need to choose a niche for your food blog and if you have no clue about it, this article has some of the greatest food niches for a profitable food blog.  

Once you’ve decided on a focus, you need to come up with a catchy name and set up your blog. Here is an easy-to-follow step-by-step guide on how to set up a blog on WordPress and get paid.

Once your blog is up and running, start creating SEO-optimized content and write posts about your favorite recipes, share food photos, and give readers an inside look at your food-related adventures. 

How Often Do You Need To Post?

As a food blogger, one of the most important questions you will likely face is how often to post on your food blog.

While some food bloggers may be tempted to post as frequently as possible, it is important to strike a balance between posting enough to keep readers engaged while also giving yourself ample time to create quality content.

One approach that many food bloggers use is posting on a consistent schedule, such as once or twice per week. 

This can help you to maintain consistency with your readers and establish a reliable source of income from digital products and affiliate links and regular postings help to build up traffic and search engine rank for your blog. 

If you’re still not sure about the frequency of your blog posts, check out this detailed guide on how often you should blog to make money. 

How Food Bloggers Make Money On Instagram?

Food bloggers make money on Instagram by featuring a brand’s products in their recipes and posting it on their Instagram account. Typically, brands will reach out to food bloggers directly or use an influencer marketing platform like Aspire to connect with food bloggers who have large followings on Instagram. 

Another way that food bloggers make money on Instagram through affiliate links published in their posts.

This method allows you to earn commissions when people click through your links and make purchases on other websites. 

How do food bloggers make money
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How Do Bloggers Come Up With Recipes?

Many food bloggers get inspired by looking at current food trends and this is a great way to come up with ideas for new and exciting recipes. Besides the food trend itself, food bloggers will conduct extensive keyword research and writing before publishing the articles on the blog.

Another popular method is to take inspiration from favorite restaurants or dishes. Replicating a dish at home can be a fun challenge, and it can also result in a delicious and creative new recipe.

Ultimately, the most important thing for a food blogger is to develop recipes that their readers will love. 

By keeping their audience in mind, food bloggers can ensure that their recipes are always hits.

Can You Use Other People’s Recipes On Your Blog?

Most food bloggers would agree that it is permissible to republish other people’s recipes as long as you credit them properly. This means either linking back to the original recipe and giving the author credit or providing their full name or username in your post along with the recipe. 

Some food bloggers also choose to summarize a recipe rather than post the actual recipe in its entirety. 

This helps to ensure that you comply with copyright restrictions while still being able to share delicious dishes with your readers. 

Whatever approach you take, it is essential that you always respect the work of fellow food bloggers and give them credit where credit is due!

Do Food Bloggers Get Free Food?

There is a common assumption that food bloggers get free food from restaurants and food companies in exchange for promoting their products on social media or their websites. 

While this may be true in some cases, there are many food bloggers who rely solely on their own content and cooking skills to create high-quality recipes that people enjoy. 

Many food bloggers also enjoy sharing recipes from other sources, whether they are found online or passed down through generations within their families. 

Additionally, food blogs often provide detailed step-by-step instructions and photos of each recipe, making it easy for readers to try them at home regardless of whether the blogger has ever received any free food products. 

How To Become A Good Blogger?

There are many different tips and techniques you can use to become a good blogger and the most important thing is to be passionate about food blogging. 

  • Provide Creative Food Ideas

You need to come up with fun, interesting food ideas, and experiment with them in the kitchen to create tasty recipes that your readers will enjoy. 

  • Update Your Content

Another essential step is to make sure your blog is updated constantly and properly maintained. This requires you to post regularly and update your older posts with new content as needed. 

  • Make Your Blog Easy To Navigate

Additionally, it’s important to keep the design of your blog clean and easy to navigate, so that readers can easily find what they are looking for without becoming overwhelmed or distracted by cluttering images or text.


Food blogging has become popular in recent years and if you’re passionate about food and love to cook, then starting a food blog could be the perfect way for you to make money from home. 

There are many ways to monetize your blog and we’ve covered some of the most popular methods in this article. 

So what are you waiting for? 

Start blogging about your favorite recipes today and see how quickly your bank balance starts to grow.

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